San Diego · San Diego County
San Diego hotel & multifamily broker
Home-market advisory, coastal to inland
As of 2026-08-03, 11 hotel listings were observed for sale in the San Diego market, with published asking prices from $1,950,000 to $19,500,000. Request the full report
San Diego is Stephen Shekhar's home market. The county runs the full hospitality spectrum — coastal resort and leisure assets, a convention-anchored downtown core, drive-to select-service along the interstate corridors, and border-region demand no other California metro has.
That range is the point: valuing a Gaslamp boutique, a Mission Valley select-service, and an East County independent are three different exercises. Stephen advises hotel and multifamily owners across the county with underwriting grounded in hospitality financials and closed transactions across Southern California, including branded hotel sales at $15M and $21.5M.
Home-market depth
Based in San Diego, with closed Southern California hotel transactions from Temecula to Costa Mesa — this is the market Stephen works from, not flies into.
Leisure & convention demand fluency
Coastal leisure, convention block business, and military/government demand each price differently. Your valuation should show which one carries your asset.
Multifamily across the county
From urban infill to suburban garden communities — underwritten with the same discipline as the hospitality book.
What’s moving the San Diego market
Updated 2026-08-03 · every item sourced
Pendry San Diego sells for $147 million ($463,722 per room) to Montage International
317-key Gaslamp luxury trade sets the county's high-water per-key mark and proves capital still clears for trophy coastal assets. (2026-07-01 — source)
Comic-Con to remain in San Diego through at least 2030
Locks in 135,000+ attendees, 61,000+ room nights and $160M+ regional impact annually through 2030, underwriting downtown ADR. (2026-07-22 — source)
San Diego hotel development doubles in a single year
13 hotels with 2,211 rooms under construction, second only to LA; new supply will pressure occupancy for existing owners. (2026-07-10 — source)
Hotel sales in San Diego fall in 2025, even as they climb statewide
17 sales totaling $469,441,000 (down 22%), but median price per room rose to $248,276 — thin volume, firm pricing. (2026-02-13 — source)
Embassy Suites by Hilton San Diego La Jolla sells for $111 million, near half its 2021 price
340-room asset traded at roughly half the $215.6M 2021 price; a live basis reset comp for UTC and La Jolla owners. (2026-01-13 — source)
Signals
- Distress — CoStar CMBS tracking shows 14 San Diego hotels with loans maturing by year-end 2026; one already in special servicing and seven flagged on watchlists. source
- Demand — June 2026 set an all-time San Diego record: RevPAR $198.18 (up 12.0%) and ADR $234.79 (up 6.9%), occupancy 84.4%; Chula Vista/South RevPAR up 42.4%. source
- Policy — After a lengthy court battle, the City of San Diego can now collect increased hotel tax revenue from Measure C, passed by voters in 2020. source
- Conversion — Chula Vista's former Palomar Motel is being converted into Palomar Point: 27 studio apartments, seven reserved for veterans, backed by $8.61 million in Homekey+ funding. source
- Transaction — Atlas Hospitality: San Diego County logged 17 hotel sales in 2025 totaling $469,441,000 across 2,086 rooms, averaging $217,941 per room, median $248,276. source
Observed on the market
Motel 6 Carlsbad Beach
$19,500,000 asking · 162 keys/units
750 Raintree Dr, Carlsbad; largest priced hotel listing observed on LoopNet source
Leucadia Beach Inn
$7,900,000 asking · 21 keys/units
1322 N Coast Hwy 101, Encinitas; 8,694 SF coastal boutique inn source
Main Street Motel
$1,950,000 asking · 25 keys/units
3494 Main St, San Diego 92113; lowest priced hotel listing observed source
Mission Bay Motel
Price undisclosed · 50 keys/units
Pacific Beach, one block from ocean; first offering in 60+ years, CBRE, no published price source
Third-party listings shown as market observations with attribution — not offerings of this practice.
Coverage note: Loaded the LoopNet 'San Diego County Hotels for Sale' results page on 2026-08-03, which displayed 11 listings (9 with published prices); other marketplaces were not readable, so this covers one marketplace and understates total county listings.
Conditions that move this market
as of 2026-08-03
Trepp CMBS delinquency rate increased 51 basis points to 7.86% in July 2026; lodging increased 13 basis points to 5.35%
Lodging credit is deteriorating again after June's improvement, which tightens refinancing terms and strengthens a case for selling now. source
California AB 507 (Adaptive Reuse) operative July 1, 2026: ministerial, CEQA-exempt approval for converting nonresidential buildings including hotels into residential or mixed use
Creates a statewide by-right path to convert hotels to housing, potentially adding a residential-value floor under underperforming assets. source
CoStar: U.S. hotel results for week ending 25 July 2026 — occupancy 72.5% (+1.3%), ADR $173.47 (+4.9%), RevPAR $125.72 (+6.3%)
Top-line trend is solidly positive and rate-driven, meaning current trailing revenue supports a stronger sale narrative today. source
San Diego owner questions
What makes San Diego hotel sales different from the rest of California?
The demand mix: leisure and group business layered over military, government, and cross-border travel. Assets a few miles apart can have completely different demand stories — which is why county-level generalizations mislead, and asset-level underwriting decides.
Do you handle both the sale and what comes after?
Yes. Through The SHAKER Advantage, what follows a sale — redeploying proceeds, 1031 timelines, the next acquisition — is handled inside the same team: Shane Carpenter, a licensed advisor under LPT Realty, works the investor-strategy side alongside Stephen.
Can you help me buy a hotel in San Diego, not just sell one?
Yes. Acquisition advisory — including off-market sourcing through a national investor network — is part of the practice. Stephen has sourced off-market institutional hotel opportunities for buyers in difficult markets.
What does an engagement cost to start?
The initial conversation and a preliminary view on value cost nothing. Formal engagement terms are set out in a standard listing or buyer-representation agreement before any work is billed.
Talk through your San Diego asset
A confidential conversation about your San Diego hotel or multifamily property — and a preliminary view on value. Stephen Shekhar, eXp Commercial.
Prefer the phone? Call 323-841-0593